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<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT face=Arial><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">The Interpretation Australia Association
(IAA), </SPAN><?xml:namespace prefix = st1 ns =
"urn:schemas-microsoft-com:office:smarttags"
/><st1:country-region><st1:place><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">Australia</SPAN></st1:place></st1:country-region><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial">’s national organisation for
heritage interpretation professionals, will be holding its next annual
conference in </SPAN><st1:City><st1:place><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">Adelaide</SPAN></st1:place></st1:City><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial"> on </SPAN><st1:date Month="10"
Day="27" Year="2008"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">October 27-29 2008</SPAN></st1:date><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial">. <?xml:namespace prefix = o ns =
"urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>The conference theme is
<I><SPAN style="mso-bidi-font-weight: bold">Hearts and Minds –</SPAN> connecting
the rational with the emotional to create more powerful visitor experiences.
<o:p></o:p></I></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><I><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></I></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>The program will be very
strongly outcome-oriented with a good balance of practical and fun elements to
reflect the balance between the rational and the emotional that the conference
theme embodies.<o:p></o:p></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>Sessions will be grouped
into 3 main topic streams: 1) New Audiences 2) New Approaches & 3) New
Deliveries, with case studies drawn from across the cultural sector including
museums, national parks and historic sites.<o:p></o:p></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>The preliminary structure
of the conference programme is as follows:<o:p></o:p></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT face=Arial><B><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial">Monday (27 October
08)</SPAN></B><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT face=Arial><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">Full-day plenary and workshop sessions
followed by an evening social event and tour at the
</SPAN><st1:City><st1:place><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">Adelaide</SPAN></st1:place></st1:City><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial"> Botanic Gardens. The Gardens,
which celebrated their 150<SUP>th</SUP> anniversary in 2007, feature numerous
native and exotic plant species including a new Amazon Waterlily pavilion which
opened late last year.<SPAN style="mso-spacerun: yes"> </SPAN>Some of the
innovative interpretive techniques used at the Botanic Gardens will be showcased
over the course of the evening. <o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT face=Arial><B><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial">Tuesday(28 October
08)</SPAN></B><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT face=Arial><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial">A morning of plenary and workshop sessions,
followed by an afternoon of field trips exploring behind-the-scenes at various
cultural destinations across the greater </SPAN><st1:City><st1:place><SPAN
lang=EN-GB
style="mso-bidi-font-family: Arial">Adelaide</SPAN></st1:place></st1:City><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial"> area. This will be followed by a
Conference Dinner at Carrick Hill, a beautiful 1930s estate with echoes of a
17<SUP>th</SUP> century English mansion. It boasts a considerable artistic and
decorative arts collection and is surrounded by extensive gardens featuring a
Children’s Literary Interpretive Trail. <o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT face=Arial><B><SPAN
lang=EN-GB style="mso-bidi-font-family: Arial">Wednesday(29 October
08)</SPAN></B><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p></o:p></SPAN></FONT></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>Plenary and workshop
sessions and conference summation / close.<o:p></o:p></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>A call for papers will be
issued in late April, and conference updates will be posted regularly to the IAA
website - </FONT><A href="http://www.interpretationaustralia.asn.au/"><SPAN
style="COLOR: windowtext"><FONT
face=Arial>www.interpretationaustralia.asn.au</FONT></SPAN></A><FONT
face=Arial>. <o:p></o:p></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-family: Arial"><FONT face=Arial>Please visit the website
for the latest news or to register your interest.<o:p></o:p></FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB><FONT
face=Arial>Further information</FONT></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="FONT-SIZE: 9pt; FONT-FAMILY: 'Century Gothic'">Sapro Conference
Management<BR>39 Norma Street<BR>MILE END SA 5031<BR>Postal Address
<BR>PO Box 187 <BR>TORRENSVILLE SA 5031<BR><BR>T: (08) 8352
7099<BR>F: (08) 8352 7088<BR>M: 0412 424 318<BR>E: robb@sapro.com.au<BR>I: <A
href="http://www.sapro.com.au">www.sapro.com.au</A></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="FONT-SIZE: 9pt; FONT-FAMILY: 'Century Gothic'"></SPAN> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-size: 12.0pt"><o:p><FONT
face=Arial> </FONT></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-size: 12.0pt"><o:p><FONT face=Arial
size=2></FONT></o:p></SPAN> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-size: 12.0pt"><o:p><FONT face=Arial
size=2></FONT></o:p></SPAN> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-GB
style="mso-bidi-font-size: 12.0pt"><o:p><FONT face=Arial> </P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><B><SPAN lang=EN-AU
style="FONT-SIZE: 14pt; COLOR: #666666; FONT-FAMILY: Arial,Bold; mso-bidi-font-family: 'Arial,Bold'">Your
IAA Conference 2008 committee is calling for<o:p></o:p></SPAN></B></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><B><SPAN lang=EN-AU
style="FONT-SIZE: 14pt; COLOR: #666666; FONT-FAMILY: Arial,Bold; mso-bidi-font-family: 'Arial,Bold'">proposals
for presentations and workshops.<o:p></o:p></SPAN></B></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial"><o:p> </o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">The conference theme
is </SPAN><I><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial,Italic; mso-bidi-font-family: 'Arial,Italic'">Hearts
and Minds</SPAN></I><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">. It's
about<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">tugging at the
heartstrings - about finding new ways to<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">connect the
emotional with the rational to create more<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">powerful visitor
experiences. Participants will take away<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">a wealth of new
skills and knowledge that they can<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">apply in their
work.<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">We already have some
great speakers from </SPAN><st1:country-region><st1:place><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">Australia</SPAN></st1:place></st1:country-region><SPAN
lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial"><o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">and overseas who
will explore:<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• interpretation for
children and families<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• connecting stories
and things to really big ideas<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• communicating the
deeply personal<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• using the skills
of theatre to construct great narratives<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• tourism, marketing
and branding<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">Presenters are asked
to address the ‘hearts and minds’<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">theme and to deliver
useable content via one of these<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">three
strands:<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• attracting and
providing for new audiences<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• shaping new
approaches and strategies<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">• finding new ways
to deliver interpretation<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">Please fill in our
</SPAN><I><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial,Italic; mso-bidi-font-family: 'Arial,Italic'">Call
for Presentations<o:p></o:p></SPAN></I></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">form then return it
to us by 30 May. We'll get back to<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">you by mid-July. If
you have any queries please email<o:p></o:p></SPAN></P>
<P class=MsoNormal
style="MARGIN: 0cm 0cm 0pt; mso-layout-grid-align: none"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">iaa2008@sapro.com.au.<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-AU
style="FONT-SIZE: 10pt; COLOR: #666666; FONT-FAMILY: Arial">We really look
forward to hearing from you soon!<o:p></o:p></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><SPAN lang=EN-AU
style="FONT-SIZE: 9pt; FONT-FAMILY: 'Century Gothic'"><A
href="http://www.sapro.com.au/IAA.htm">http://www.sapro.com.au/IAA.htm</A></SPAN></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT size=2></FONT> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT size=2></FONT> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT size=2></FONT> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT size=2></FONT> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT size=2></FONT> </P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt"><FONT
size=2></FONT></FONT></o:p></SPAN> </P></DIV>
<DIV><FONT face=Arial size=2>Kate Price<BR>IAA Administration Coordinator<BR>PO
Box 1231<BR>Collingwood VIC 3066<BR>P (02) 4758 9625<BR><A
href="mailto:iaa_info@interpretationaustralia.asn.au">iaa_info@interpretationaustralia.asn.au</A><BR><A
href="http://www.interpretationaustralia.asn.au">www.interpretationaustralia.asn.au</A></FONT></DIV></BODY></HTML>